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Booked·
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Now
BOKED
ALL SERVICES/PAID MEDIA/SEARCH CAMPAIGNS
GOOGLE ADS · SEARCH CAMPAIGNS

Intent, captured.

Your customer is already searching. We make sure they find you first.

Google Search is the highest-intent acquisition channel that exists. We architect campaigns that put your business in front of people typing "ready to buy" queries, with cost-per-conversion tracked end to end.

$2B+ AD SPEND MANAGED5.6× AVG ROAS72% AVG CPL DROP
google.com/search
SPONSORED · POSITION 1
your-business.com

Top-Rated Local Service · Free Quote in 60s

We answer every call inside 60 seconds. Real availability, real prices, no runaround. The fastest way to a confirmed booking.

Contact now Local 4.9 (843)
CLICK → LEAD → BOOKED
−72% CPL
◆ THE INTENT LADDER

Not all queries are worth the same.

We bid where the customer is closest to the phone. Information queries get content. Emergency queries get the top of the auction.

01
Informational
how does a tankless water heater work
Future buyer · 6+ mo
$0.40
02
Comparison
tankless vs tank water heater pros
Researching · 1–6 mo
$1.10
03
Commercial
best water heater installer austin
Shortlisting · 2–6 wk
$3.90
04
Transactional
tankless water heater installation austin tx
Ready buyer · ≤2 wk
$8.50
05
Emergency
water heater leaking call now austin
Booking today
$22.00
Want this dialed in for your business?
30-minute strategy call. Free audit included. No contract pressure.
Marketing dashboard at work
NEW LEAD · LIVE
Click → Reply in 47s
Tracked end-to-end
◆ THE 60-SECOND DIFFERENCE

Speed-to-lead is the whole game.

The business that responds first wins the deal — by a wide margin, in every category we’ve worked in. We architect Search campaigns to drive the inquiry, then wire your follow-up system to engage inside 60 seconds. That window is the moat.

60s
Reply SLA
94%
Leads engaged
3.4×
Close vs avg
◆ AD GROUP BLUEPRINT

What a single ad group actually looks like.

No spreadsheet salad. Every campaign we run breaks down into tight, specific ad groups. one offer, one audience, one promise. Here’s the spec sheet.

NBM BLUEPRINT · DRAFT 04 · APPROVED
01 · CAMPAIGN
Phoenix · Plumbing · Emergency
Geo + service + urgency
02 · AD GROUP
Burst Pipe · Same-Day
One intent, one offer
03 · KEYWORDS
[burst pipe phoenix] [pipe leak emergency] +12 close variants
Match types: exact + phrase, no broad
04 · NEGATIVES
diy · video · home depot · supply · parts only
Cuts 38% wasted clicks day-one
05 · HEADLINES
1. Burst Pipe? 60-Min Arrival 2. Phoenix Master Plumber · 24/7 3. Fixed Today, Guaranteed
15 headlines, RSA-optimized
06 · LANDING PAGE
/emergency-burst-pipe
Single CTA. Phone-first. <2.0s LCP.
07 · TRACKING
Call · Form · CRM stage · Booked job
Server-side via Conversions API
08 · BID STRATEGY
Target ROAS 5×, capped CPC $24
Hand-tuned weekly
◆ NOW·BOOKED / WHY SEARCH

People type their problem. We make sure your business is the first answer they see.

8.5B
Daily Google searches
63%
of clicks go to position 1–3
2.4×
Search converts vs social
◆ QUALITY SCORE CLIMB · 12 WEEK ARC

Higher score, lower cost, same query.

Quality Score is Google’s discount on competitive keywords. We earn it by aligning the query, the ad copy, the landing page, and the conversion path. CPC drops while position rises.

Wk 0Wk 2Wk 4Wk 6Wk 8Wk 12QS 10 / CPC LOWQS 4 / CPC HIGH
Wk 04QS$18.40CPC
Wk 25QS$14.10CPC
Wk 47QS$9.80CPC
Wk 68QS$7.60CPC
Wk 89QS$5.20CPC
Wk 1210QS$4.10CPC
Curious what your account looks like under our microscope?
We’ll walk through it live on the call. Find the wasted spend in the first 10 minutes.
LIVE DASHBOARD · STREAMING NOW

Live spend, live leads, nothing hidden.

This is the same dashboard every Now Booked Marketing client sees in real time. spend, clicks, calls, booked jobs, revenue, all updating continuously and tied back to the originating ad group.

app.faxstrive.com/dashboard
LIVE
Ad spend (today)
$8,420
+$12 / 5s
Leads (today)
47
+1 just now
Booked revenue
$46,680
+$2,840
ROAS (live)
5.54×
vs 4.20× baseline
REVENUE / 24H
$62,551
1H24H7D30D
Search64%
Performance Max23%
Display13%
LIVE ACTIVITY
REAL-TIME
  • 12:14BOOKEDMaria$2,840
  • 12:13CALLJames47s
  • 12:11FORMPriyaHot
  • 12:09BOOKEDEli$1,420
  • 12:07CALLAndrei1m 02s
  • 12:05FORMTashaWarm
COST / LEAD
$41.20
−72%
SPEED-TO-LEAD
47s
↓ 4s
CLOSE RATE
38.4%
+11pts
UPDATED CONTINUOUSLY · NO SCREENSHOTS · NO QUARTERLY DECKS
◆ BEFORE / AFTER · REAL ACCOUNT

The same business, 90 days apart.

BEFORE NBM · INHERITED ACCOUNT
  • Cost per lead$148
  • Cost per booked job$610
  • Wasted spend (broad match, no negs)38%
  • Calls answered in <60s11%
  • Quality Score (avg)4.2
  • Reporting cadenceQuarterly · vague
WITH NBM · DAY 90
  • Cost per lead$41
  • Cost per booked job$167
  • Wasted spend (after negative-keyword pass)4%
  • Calls answered in <60s94%
  • Quality Score (avg)9.1
  • Reporting cadenceWeekly · revenue-tied
◆ READY TO CLAIM POSITION 1?

Pick a slot. Get a real Search plan.

On the call: we audit your current Search campaigns live, identify wasted spend, and map the campaign architecture that puts your business at the top of the auction. No pitch deck, no contract pressure.

  • Free audit of your current setup before we hop on
  • 30-minute working session, not a sales pitch
  • Specific next steps, even if you don't hire us
RISK REVERSAL
No long-term contract
30-day opt-out clause
Free audit on the call
97% client retention
WE ONBOARD 4 NEW CLIENTS / MO · 2 SPOTS LEFT THIS MONTH
LOADING CALENDAR…
★★★★★4.9 AVG · 312 REVIEWS
47 ACTIVE CLIENTS
$11.4M PIPELINE TRACKED YTD
◆ RECEIPTS · SEARCH WINS

Booked jobs, not screenshots.

REVENUE LIFT
REVENUE LIFT
$705K in 90 days
ROAS
ROAS
5.6× return
COST PER LEAD
COST PER LEAD
−72% in wk 6
PIPELINE LIFT
PIPELINE LIFT
+191 leads/mo
◆ NOW·BOOKED · SEARCH OUTCOMES · 2024–25
247%
AVG ROAS LIFT, FIRST 90 DAYS
$41
AVG COST PER BOOKED JOB
62%
DROP IN WASTED SPEND, WEEK 4
11.4×
ROI ON THE AUDIT ALONE
Aggregate across 200+ accounts in HVAC, plumbing, roofing, water filtration, electrical, and solar. Numbers reflect first 90 days post-handover. Individual results vary; we publish full case studies on request.
READY TO CLAIM POSITION 1?

Your customers are searching right now.

Book a 30-minute strategy call. We’ll audit your current Search account, identify wasted spend, and build the campaign architecture that puts your phone number first.

NO LONG-TERM CONTRACT 30-DAY OPT-OUT 97% CLIENT RETENTION